Thread: First October thought.

A simple first thought for the tech industry at the beginning of October.

A picture named tenTons.gifIf your users are always looking for the catch — waiting for the shoe to drop, the 10-ton weight, or waiting for the trap door to open — you’ve got a problem. If they don’t understand your business, how can they understand your product. How can they understand you? And if they can’t understand you — how can they trust you?

How naive. To think you might need to have the trust of users to build a company.

It’s not so naive. I think it’s actually pretty naive to think that you can go on indefinitely without nailing that one down.

Now, back up a few feet and realize that it’s not a single company, but much of an industry that has this vagueness at its core. Even some of the most prosperous companies are built on a foundation of mistrust with the people they depend on for their existence.

Feels like the kind of thing you look back on after a bubble-burst and say “Geez, of course that wouldn’t work. How could we not have seen that.”


About Dave Winer

Dave Winer, 54, pioneered the development of weblogs, syndication (RSS), podcasting, outlining, and web content management software; former contributing editor at Wired Magazine, research fellow at Harvard Law School, entrepreneur, and investor in web media companies. A native New Yorker, he received a Master's in Computer Science from the University of Wisconsin, a Bachelor's in Mathematics from Tulane University and currently lives in Berkeley, California.
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